Data-Driven Optimal Balance of Ad Revenue and User Experience
SEGMENTS
Create Unique Ad Experiences for User Segments
With Segments, you can separate your audiences with shared criteria or randomly and A/B test different ad strategies on real traffic to discover the one that works best for each user segments.
PLACEMENTS
No More Guessing Where To Place Ads
Use Placements to A/B test different ad impressions at different moments or locations within your app to find the ones with optimal results.
SEGMENTS & PLACEMENTS
Complete Monetization Controls
Manual Prioritization of Ad Networks
Paying vs Non-Paying Users’ Ad Experiences
Geolocation Based Price Floors
Traffic Source Ad Control
Explore More Powerful Segments & Placements Use Cases
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Privacy & Cookies Policy
Privacy Overview
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